Honda Cars India has launched its inaugural mid-size SUV, the Honda Elevate, in India, with an introductory starting price of Rs 10,99,900 (ex-showroom, Delhi).
The Honda Elevate shares the spotlight with the Honda City in the company's product lineup and seeks to tap into the thriving mid-size SUV segment.
It comes equipped with features like ADAS and embodies Honda's renowned premium driving dynamics. The pricing for the Honda Elevate ranges up to Rs 15,99,900 (ex-showroom, Delhi) for the top variant.
The Honda Elevate offers a choice of 7 variants spread across 4 trims and two gearbox options, namely SV, V, VX, and ZX, available in both MT and CVT configurations.
However, the competition is stiff for the Honda Elevate in the mid-size SUV segment, which happens to be one of the most popular body segments in India.
Notable vehicles like the Hyundai Creta, Kia Seltos, Maruti Suzuki Grand Vitara, among others, have performed exceptionally well in this segment. Additionally, there are other SUVs like the Toyota Urban Cruiser Hyryder, Skoda Kushaq, Volkswagen Taigun, and MG Astor, all enjoying considerable success.
In this analysis, we will compare the pricing of the Honda Elevate with its rivals to gauge how this newcomer measures up to the competition, especially in terms of pricing.
Honda Elevate Pricing:
The pricing for the Honda Elevate SV MT starts at Rs 10,99,900 and goes up to Rs 15,99,900 for the Honda Elevate ZX CVT variant. The pricing is quite competitive, especially for the top variants, where it offers a cost advantage compared to many rivals. The starting price is only Rs 30,000 higher than the closest rival.
Hyundai Creta Pricing:
The Hyundai Creta holds a strong position as the most popular SUV in the segment, maintaining its leadership for almost 8 years. The pricing of the Hyundai Creta starts at Rs 10.87 lakh and goes up to Rs 17.89 lakh for the top-spec SX (O) Adventure CVT variant.
Kia Seltos Pricing:
The recently launched Kia Seltos Facelift stands as a formidable rival in the segment. With the addition of ADAS and a panoramic sunroof, it becomes even more appealing to buyers. Pricing for the Kia Seltos starts at Rs 10.90 lakh and goes up to Rs 20 lakh for the X-Line Turbo DCT Model.
Maruti Suzuki Grand Vitara Pricing:
The Maruti Suzuki Grand Vitara, a product of Toyota's collaboration with Suzuki, represents the most substantial and premium offering from Maruti.
It stands as one of the most budget-friendly options in the segment, with pricing starting at Rs 10.70 lakh for the base variant and extending to Rs 16.91 lakh for the top-spec Alpha AT and Alpha AWD variants.
Additionally, a robust hybrid variant is available, with pricing starting at Rs 18.33 lakh and going up to Rs 19.83 lakh.
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